About my Site May 19, 2010

Lauren Wants To Know wins big at 2010 Target Award

3rd Place Honor

3rd Place Honor

I want to know what the Target Awards are? Well, here’s a little rundown. This award, sponsored by the Direct Marketing Association of Detroit (DMAD), is given to various programs in many media forms produced by a Michigan-based agency or for a Michigan-based client.
On May 11, Campbell-Ewald received 3rd place in the Automotive Category for my site, Lauren Wants to Know. First and second place were handed out to Ford and General Motors … I think you’ve heard of them!
I’m super excited and proud of the team in Detroit. I wanted to say congratulations to Campbell-Ewald and my guy and gals on the team! I love you guys!

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1 Comment

  • Reply stacy May 19, 2010 at 8:12 pm

    Had so much fun working on the site and the whole program, and can’t wait to see where it goes.

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    About

    As a woman working in the car business, my goal is to reach out to a market that has been neglected in the past.

    So I’m here to set the story straight: Car salesmen can be the good guy, service departments aren’t the doors to hell, “profit” isn’t a dirty word, and you don’t have to dread buying a car!

    Whether you’re starting the online search, selecting the right model, reviewing your finances, checking your tire pressure, pimping your ride, replacing a wiper, or calling your insurance agent, you’ll find straight answers here on the site. And when it’s time for you or your sister or your best friend to make a purchasing decision, you’ll know right where to come.

    I know you can buy a vehicle anywhere. But what you can’t get is a positive dealership experience. And I’m here to show you how different buying a car can be.

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